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Downward averaging
It is an investment strategy where an investor buys more of a stock as its price decreases. By doing so, the average purchase price reduces, potentially positioning the investor for higher profits if the market eventually rebounds. Typically employed when the stock price has fallen but the investor still has confidence in the company’s growth prospects. For example: If you initially bought 100 shares of a company at ₹100 each and later buy another 100 shares at ₹80 each, the average price becomes ₹90/-. This reduces the average cost of holdings overall. P.S. If the market price continues to fall, losses may increase. So, this requires strong conviction in the company’s fundamentals. At this current phase of market, I feel like downward averaging is the way to mitigate losses and move forward. Are you considering downward averaging for a specific stock?5
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