SEO specialist needed

About Beyond Limits Marketing Beyond Limits Marketing is a dynamic digital marketing agency dedicated to helping businesses grow through innovative strategies and effective marketing solutions. We’re looking for an experienced SEO Specialist to join our in-house team and drive the growth and visibility of our clients’ online presence. Key Responsibilities On-Page SEO Perform comprehensive keyword research and implement effective strategies. Optimize website content, meta descriptions, and title tags for target keywords. Collaborate with content creators to ensure SEO best practices are implemented in new and existing content. Technical SEO Conduct technical audits and implement fixes to enhance website performance, including crawlability, indexability, and page speed. Monitor and resolve issues related to mobile usability, structured data, and site architecture. Manage and optimize XML sitemaps, robots.txt, and website hierarchy. Content Strategy Develop and implement content strategies to drive organic traffic growth. Identify content gaps and recommend opportunities for new content creation. Collaborate with the team to create engaging, SEO-driven blog posts, landing pages, and other assets. Analytics and Reporting Set up, monitor, and analyze SEO performance using tools like Google Analytics, Search Console, and SEMrush. Provide actionable insights through regular reporting on key metrics like rankings, organic traffic, and conversion rates. Track competitors’ SEO strategies and provide recommendations for improvement. Local SEO Optimize Google Business Profiles and manage local SEO campaigns to improve rankings in local search results. Build and manage local citations and ensure consistent NAP (Name, Address, Phone Number) information across directories. Qualifications and Requirements Experience: Minimum of 3 years of proven SEO experience with a strong portfolio of successful projects. Education: Bachelor’s degree in Marketing, Communications, or a related field (preferred but not required). Proficiency in SEO tools such as SEMrush, Ahrefs, Screaming Frog, Moz, and Google Search Console. Strong understanding of on-page, off-page, and technical SEO principles. Familiarity with CMS platforms such as WordPress, Shopify, and Squarespace. Experience with HTML, CSS, and basic web development principles (desirable but not required). Excellent analytical skills and the ability to interpret data to improve performance. Familiarity with local SEO strategies and tools. Strong communication and collaboration skills. Desirable Skills Knowledge of advanced analytics platforms like Data Studio or Tableau. Experience with paid search campaigns as part of an integrated strategy. Understanding of international SEO and multilingual website optimization.