How to gain traffic on SaaS blogging site?

Hey SEO experts, I've built a website that allows SaaS companies to publish blog posts and list their products in existing blogs. I'm struggling to drive significant organic traffic to the website. I've tried some basic SEO techniques like: On-page optimization, technical SEO. However, I'm not seeing the desired results. I'm looking for advice on how to: 1. Increase organic search visibility 2. Engage with the SaaS community Any insights or suggestions would be greatly appreciated!