2.5 months - at the hard bit (finding beta-testers) - reflection and advice - I will not promote

Been debating whether I should make a post the past 2 days as I feel it will be less of a discussion and more of a request of guidance on my behalf, but that's what we're here for I suppose - and I'm looking forward to passing on my own knowledge and guidance one day when I see success. (I will not promote) # What's happening Have had a huge 2.5 months learning to build and deploy my own web application from scratch. I've been reading a lot into best practices largely from this sub and from highly recommended documentation e.g. "the mom test". Admittedly, I have over-engineered the website for a POC but in my gut I believe that people will not buy into the vision if the quality is embarrassing - For context: My product is healthcare-related and aimed at parents of children with special needs, therefore I want to come across as trustworthy and driven to parents. Also for what it's worth it has been an excellent learning experience. I have been seeking feedback from the start but the target market is pretty niche and while I've had lots of great feedback from this sub, friends and family - I'm struggling to find ways to get in front of my ideal customers. Those I am in touch with are from my organic network, including the CEO of a related charity who genuinely loves the idea and is co-hosting a webinar for us to pitch the idea and try and attract some testers mid-Feb (great stuff). # What's next? I've decided that I will dedicate the month of February to locking down 5-10 testers for the app and I'm currently crunching ideas on how I can do this - Some plans I have: * Contact more charities and parent support groups for collaborative purposes, try to get access to their network, offer to host webinars on how technology can assist special needs and then pitch the app at the end. * Go to schools / special schools and leave flyers * Dig into social media accounts e.g. instagram, twitter - get involved in conversations # Sign off I'll sign off saying that I'm feeling anxious and unstable at the moment but I know that's normal and part of the lifestyle. I'm wondering if I should be getting back into employment as this part of the journey is pretty slow and maybe I just need to give it time. When I was coding it was always so clear what I had to do each day, but now I feel a bit up in the air, I guess.