How Are You Recalibrating Your SEO Strategy in the Age of Multiple Search Engines and AI?

In this age of AI, we're seeing a rise in new search engines and platforms. People are increasingly diversifying their search behavior across different tools. While Google remains the dominant player, and it's unlikely to be replaced anytime soon (if at all), these alternative platforms are definitely carving out their space. This raises an important question for those of us in the SEO world: How should we recalibrate our strategies? With searches now spread across various engines like ChatGPT, Perplexity, and others, how are you approaching SEO beyond just Google? Have you adjusted your strategy to accommodate these changes? What specific steps have you taken? How do you plan for optimization on AI-based search tools and emerging platforms? If you haven't yet adapted, that's fine too—I'm curious about your perspective. Let’s share ideas and insights to navigate this evolving landscape effectively. Looking forward to hearing how you’ve approached this challenge!