Googles team let slip that CWV (site speed) just isnt that important

There've been some spirited discussions - so we thought we'd reshare this. We know this will cause a debate as so many people in CWV being important - it is not. Its no even a tie breaker because these situation are impossible to create. However, its just not a factor: The TLD is" >only fix speed issues if you feel your site is slow to loa In Summary: > Google again has downplayed the importance of Core Web Vitals as a Google Search ranking signal. Google's Martin Splitt said in a video yesterday, "also core web vitals aren't as important as some people might think. # Current Importance 1. Google has downplayed the significance of Core Web Vitals and site speed as ranking factors. 2. Page speed is now considered a "teeny-tiny ranking factor" by Google. And here is a list of articles downplaying CWVs and Site Speed * [Google Clarifies Page Experience & Core Web Vitals Related To Search Rankings](https://www.seroundtable.com/google-clarifies-page-experience-core-web-vitals-37046.html) * [Here Is What Changed With The Google Helpful Content Guidance - Page Experience & More](https://www.seroundtable.com/google-helpful-content-guidance-pages-experience-changes-35258.html) * [Google: The Page Experience Update Won't Be A Massive Change To Start](https://www.seroundtable.com/google-page-experience-update-massive-change-30992.html) * [Google: Page Experience Is A Ranking Signal, Not A Ranking System](https://www.seroundtable.com/google-page-experience-ranking-signal-35310.html) * [Google: We Don't Say Core Web Vitals Are A Ranking Factor](https://www.seroundtable.com/google-core-web-vitals-search-ranking-factor-36834.html) * [Google: Fix Your INP Issues? Don't Expect Visibility Changes Search Rankings.](https://www.seroundtable.com/inp-search-ranking-visibility-google-36005.html) * [Google: Core Web Vitals Shouldn't Be Top Of The List For Most Small & Local Businesses](https://www.seroundtable.com/google-core-web-vitals-priority-34937.html) * [Google Says Now The Page Experience Update Is More Than A Tie Breaker Ranking Factor](https://www.seroundtable.com/google-page-experience-update-tiebreaker-31880.html) * [Google: No Sudden Ranking Drop When The Page Experience Update Goes Live](https://www.seroundtable.com/google-page-experience-update-no-sudden-ranking-drops-31590.html) * [Poll On Impact Of Google Page Experience Update & Core Web Vitals On Rankings](https://www.seroundtable.com/poll-on-impact-of-google-page-experience-update-30934.html) * [Gary Illyes From Google Mocks Core Web Vitals SEO Work](https://www.seroundtable.com/google-core-web-vitals-seo-work-31813.html) * [Google: Pages With Core Web Vitals May Have Tiny Ranking Advantage](https://www.seroundtable.com/google-core-web-vitals-ranking-advantage-31071.html) * [Google: It's Unlikely Core Web Vitals Will Become The Primary Ranking Factor](https://www.seroundtable.com/google-core-web-vitals-primary-ranking-factor-30070.html) * [Google: Page Speed Issues Wouldn't Lead To Your Site Being Removed From Google Search](https://www.seroundtable.com/page-speed-would-google-search-34153.html) * [Google: Don't Worry Too Much About Page Speed](https://www.seroundtable.com/google-dont-worry-too-much-about-page-speed-21976.html) * [Google: A Good Page Experience Doesn't Fix Other SEO Problems](https://www.seroundtable.com/google-good-page-experience-seo-problems-35719.html) * [Confirmed: Google Site Speed Is A Teeny-Tiny Ranking Factor](https://www.seroundtable.com/google-site-speed-small-ranking-factor-29368.html)