What went wrong with Husky 401 ? Your thoughts?

I wonder what went wrong for Husky 401 and why is it selling very less only 48 units ( Sept 2024 ) when its competition is doing so much better. The bike looks beautiful too and performance is on par with its competition except the D390 which has the same engine . This bike deserves a lot more love tbh . Double digit sales figures are an insult to this bike .