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Tomorrow, I Will Start My First Experience at a Startup. Can You Give Me Some Advice? (I will not promote)
Hi there, Two weeks ago, I created a post asking how I could break into a startup through marketing. Through that post, I was contacted by four founders, and I’m starting tomorrow on a trial basis with a US startup. I’ll be working in marketing and will be the first person hired specifically for this role. This is a big deal for me because I’m from Portugal, where opportunities are scarce, especially in São Miguel, Azores, where I’m located. I would like advice from people who have worked in startups, whether in marketing, as founders, or in any other position. I’m not a technical person, and the founder is aware of that. My role will focus on planning, strategizing, and coordinating. Below, I’ve listed a few questions I have: # 1. The Startup Marketing Role Itself * What does a typical day or week look like for you? * How does startup marketing differ from corporate marketing? * What are the biggest challenges startup marketers face? * What key metrics do you focus on, and how do you track success? * How do you balance long-term brand building with short-term growth hacks? * What’s the most impactful campaign or strategy you’ve executed? # 2. Startup Growth & Strategy * How do you approach growth in a startup with a limited budget? * What acquisition channels have worked best for your startup? * How do you validate and test new marketing strategies? * What’s the role of organic vs. paid marketing in your startup? * How do you work with other departments (sales, product, engineering)? # 3. Career Growth & Advice * What’s the most valuable lesson you’ve learned in startup marketing? * How do you stay ahead in such a fast-changing space? * What are the biggest misconceptions about startup marketing? * What advice would you give someone trying to transition into a startup marketing role? Thanks for your help!5
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