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Our App Development Business is at Risk – Need Honest Advice on a New Direction (I will not promote)
Hey everyone, I need some **brutally honest** advice from people in business, marketing, and tech. Here’s the situation: I work as a **marketing manager** at an app development company. We’ve been building apps for years, usually taking a **month or more** to develop custom solutions for clients. But recently, our company’s founders tested AI agents, and what they saw **shocked them**—AI built a complete app in just a **few hours.** This has been a **wake-up call**. If AI can do in hours what takes us months, our business **won’t survive** unless we adapt. Our CEO now wants me to **pitch ideas** that could bring new revenue streams and stability. Since I have **8 years of experience in digital marketing & branding**, I’m thinking: ➡️ **Should we launch a marketing agency alongside app development?** ➡️ **If yes, what niche should we focus on?** AI-driven marketing? Lead generation? SaaS? ➡️ **Are there any business models that are more future-proof in this changing landscape?** I want to make a **strong, data-backed case**, so I’m researching market trends, demand, and profitable agency niches. If you've worked in **marketing, SaaS, consulting, or AI-driven businesses**, I’d love your insights: * Which marketing services are **high demand and high-ticket**? * What challenges do businesses face where **marketing agencies could provide real value**? * Is AI a **threat** to marketing services too, or is it an opportunity? This is a **critical moment** for my company, and I don’t want to pitch the wrong thing. I’d really appreciate any advice, experiences, or even just a reality check. **What would you do in my position?** Thanks in advance! 🙏5
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