Best Way to Build Credibility for a Niche Consulting Firm? Leveraging Other People’s CVs? I will not promote.

Hey r/startups, I’m building a **niche consultancy firm** and want to establish credibility quickly. Since I don’t have a long track record in this specific niche, I’m considering **leveraging other people’s CVs**—either by partnering with experienced consultants or structuring it as an agency. A few questions: * Is an **agency model** the best way to do this, where I source experts and take a cut? * Would it be better to bring them on as **advisors** or **associates** (even if on a project basis) to build authority? * Are there **ethical or legal concerns** about marketing my firm with their credentials if they’re not full-time? * What’s the best way to structure this so clients see real expertise while I maintain control over the business? Anyone here successfully done this? Would love to hear thoughts and experiences. I will not promote.