What’s with the hype for Kohli in bgt being bigger than India’s hype in bgt

Why am I seeing 1000s and 1000s of posts about Kohli being the 7th avatar of god when he is batting in Australia and Australia being some kind of magic potion that if he goes and bat in Australia he will not just regain his form he will enter a new prime. The literal expectation that I have build now from the hype all over the social media,sports tv and new article is of that Kohli will atleast hit 4 centuries and will carry the Indian batting alone with a couple of 200 to a point it feels like that Kohli scoring 5-6 centuries are kind of a expectation . This is obviously not possible and the way the perception is being build it seems impossible to even imagine winning a test match in Australia without Kohli batting like he’s the dawn of Aussies pacers.even if Kohli plays the best cricket that he ever has that still won’t accumulate towards a Indian victory without the Indian 11 performing with him. even if we are targeting for a 4-0 not even winning 4-0 but even if we are targeting a 4-0 everyone needs to perform so why is the expectation’s weight being shifted and hope of a win is being shifted to a single man and not the team