The Lore of Kaliyuga Demon residing in the Gold Metal

Almost everyone who has read or studied Mahabharata in some detail must know about the story of how the [demon Kali](https://en.wikipedia.org/wiki/Kali_(demon\)) was allowed to stay in five objects as long as the present era (Kaliyuga) persists. One of those five objects is the metal **gold**. As a student of economics, the extraordinary pricing of gold till this day remains my biggest fascination. In a country rampant with high inflation and tremendous wealth inequality, gold sells at a whopping 88,000 rupees per 10 grams even today! I'm flabbergasted to see poor and lower middle-class folks going through extraordinary hardships each day, using a cheap toothpaste like Babool or Patanjali, only to pour all their savings to buy gold for an occasion like marriage or upanayanam? After all, it is just a glorified piece of artifact with no inherent utilitarian value? I can't use a piece of gold to browse the internet or call someone or feed myself when I'm hungry. What explains this irrational fascination of humans with gold even today except this age old lore!