Do Tamil Youtubers focus on content or just controversies?

I've been following Tamil Youtube content and recently, I've noticed something interesting. A lot of influencers seem to be blowing up, but it made me wonder. How much of it is real fandom, and how much is just hype generated through controversies or youtube algorithms pushing their content? For example, I’ve seen youtubers getting a lot of love in one video, but their next one is with negative comments. It feels like the audience's sentiment shifts overnight. Makes me curious if there’s a way to actually measure this kind of love-hate relationship youtubers have with their viewers. Are there Tamil Youtubers you think deserve more recognition? Or ones who don’t deserve the hype they’re getting? I was checking [BigFanBro.com](http://BigFanBro.com) for tamil youtubers. It shows the true connection between youtubers and their fans.